Around half a billion chickens are killed in Australia each year for their flesh. Most of these birds live short miserable lives in factory farms — but the chicken industry doesn't want you to know that, and have been making some wild claims to lead you astray...

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An investigation into one of Australia's largest chicken meat producers has revealed routine and shocking animal abuse. Every year in Australia 435 million chickens endure brutally short and cruel lives inside factory farms. Animals Australia's investigation video shows baby birds suffering from heart disease, lameness, thirst, starvation and trampling inside a shed packed with over 40,000 birds.
Aussies hate animal cruelty, which is why the big chicken meat companies are trying to hide the suffering they are causing by using confusing labels like ‘cage free’ and ‘free to roam’. Don't be duped — cages are never used in broiler facilities! The reality is that nearly all chicken meat sold by major brands comes from cruel factory farms.
Please help to shine a light on the hidden cruelty of chicken farming by exploring this page, and taking action for chickens.