https://helsinkithisweek.com/articles/pulled-oats-developer-reeta-kivela-oats-go-long-way
Reetta, you are one of the developers of Pulled Oats. What are Pulled Oats?
Pulled Oats are a high-protein food prepared from Finnish oats, broad beans and peas. They’re the perfect source of protein, containing all the amino acids a person needs. Pulled Oats are a bit like eggs or meat, but are a healthier and more environmentally friendly option.
How did Pulled Oats come about?
The other developer of the product, our company’s Managing Director Maija Itkonen, wanted to begin developing from Finnish oats something that would replace meat in cooking. She wanted to develop so-called oat meat. Because I specialise in the study of oats myself, she suggested the idea to me. At first however I wasn’t too keen on it, because I mostly associated oats with oatmeal breads and porridge. But gradually the idea began to take shape, and we experimented with different structures for the product in our home kitchens. At some point in the development work broad beans entered the picture, because when it comes to both nutritional value and taste they’re a perfect match for oats. Also, they can be grown organically using the crop rotation method.
Where did the name Pulled Oats come from?
It comes from the structure of the product, which is reminiscent of pulled pork. The meat-like texture comes from the combination of beans and oats.
see for more info
http://goldandgreenfoods.com/ 
