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Coles - "because we all buy meat"

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4_da_animals1 4_da_animals1 SA Posts: 3293
21 19 Oct 2011
because we all eat facon' bacon? laugh one day it will happen... one day.
I try not to take ads like this seriously, I would go insane otherwise!
However the sam kekovich ones get particularily fustrating...
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Neenzi Neenzi WA Posts: 94
22 20 Oct 2011
ShootMeInTheSmile said:
"Because we all shop elsewhere for groceries this week"
I cracked up at your comment! I actually did laugh out loud! Haha laugh
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Neenzi Neenzi WA Posts: 94
23 20 Oct 2011
Chloe2 said:
I thought I was the only one who got annoyed at this!
Same here. How naive of me!
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Neenzi Neenzi WA Posts: 94
24 20 Oct 2011
I can't believe the foresight was nowhere in sight when developing this advertising campaign.confused
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Ashurii Ashurii SA Posts: 27
25 21 Oct 2011
I'm so happy people are drawing attention to this!
It was bad enough for me seeing "we all buy sausages" on a bus stop advert but what really made me angry was walking into my local coles and not just seeing one ad but the whole store was literally wallpapered in "because we all buy meat" ads.
You would think in this day and age that the ad's concept would be thoroughly reviewed before given the go-ahead. You don't have to be a veggie to realize how wrong those adverts are.
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...2 ...2 WA Posts: 2307
26 22 Oct 2011
You know, I was just thinking about how much this add campaign shits me off the other day.
First it was "Because we all buy milk," and yeah, I was irked, but I got what they were trying to do: it's a staple in most houses.

Then, "Because we all buy hot chicken." This was pushing it a little.

But now... "Because we all buy meat/eggs/cheese/ice cream." It's getting absurd and frustrating.

No, you know, we don't all buy those products. Why aren't I seeing ad campaigns declaring, "Because we all buy brocolli."? Why no posters at the bus stop emblazoned with the phrase "Because we all buy carrots."?

Oh, yeah, because eating your veggies isn't cool, and because we need constant brain-washing, normalizing advertising campaigns to keep us purchasing animal products that are bad for our health, our planet and the animals.


...Ahem. /rant.
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Ron Ron NSW Posts: 233
27 23 Oct 2011
Just been reading through the latest comments at the Coles facebook page.  If Coles have any sense they will get the message that they need to consider their veg*n customers too.
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CUPCAKES! CUPCAKES! VIC Posts: 177
28 23 Oct 2011
I HATE THIS TOO. Making people that don't buy meat or milk seem like weirdos.
A dumb, infuriating generalisation
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Operator Operator QLD Posts: 58
29 23 Oct 2011
I have sent them a message on their feedback form, I remained calm and explained that this campaign promotes bullying. By suggesting "EVERYONE" buys meat, they're aiding the social stigma that vegan or vegetarian diet for whichever reason is "weird", "unnatural" and "wrong". I did get a bit cheeky and requested "Please let me know when this campaign is off the airwaves and off your walls so I can consider shopping at your establishment. It's a shame, because I prefer Coles to Woolworths, however, Woolworths don't help society buy into the idea that it's ok to bully people for a dietary decision."   peace
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Hayley-Roxanne Hayley-Roxanne NSW Posts: 5
30 26 Oct 2011
Yes I posted something very similar on Coles FB page Yes I'm Vegan But I don't Drink Cow Secretions which is all they advertise. And Non Dairy Milk is anything but Down -_-
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